Below, we provide information on our DIRECTORS - EIRA HUGHES and BARON ISHERWOOD.
EIRA HUGHES DipLA, MCD, MRTPI, MLI
Photo by Sefton Samuels FRPS
Download – Career Record of Eira Hughes
Download - Publications Record of Eira Hughes
Download – Visualisations, Plans and Drawings by Eira Hughes
EIRA HUGHES was born in Colwyn Bay, North Wales, is bi-lingual ( Welsh/English), was schooled in the Conway Valley, and studied in Leeds and Liverpool, before joining Manchester City Council and becoming professionally qualified as a chartered town planner and landscape architect.
Her career to date has included much local regeneration work for local authorities in the North West of England and North and South Wales, including Newport and Arfon.
Most recently (2002-2005) she was the Executive Director for Regeneration and Neighbourhood Services at Halton BC - an ‘Excellent’ authority. There she was responsible for economic development, tourism, major physical regeneration capital projects, parks and open spaces, local nature reserves, and basic maintenance services. The services she managed delivered many award-winning schemes - including the new Brindley Arts Theatre, a new modern-style Victoria Square, and the extensive redevelopment and revamp of the centre of Runcorn and Widnes.
She produced an Urban Renewal Strategy for Halton, led the Council’s Capital Project Steering Group, delivered several new retail schemes, and led / chaired several three major master-planning exercises –
- Castlefields – a £100M project for a large housing estate
- Widnes Waterfront Economic Development Zone – a £30M project, and the
- Ditton Strategic Rail Freight Park proposal – a £50M project.
Castlefields Masterplanning Exercise - Extract above shows the Title Page and Place-Making Plan, produced by Taylor Young for English Partnerships / the Castlefields Partnership. (Extract reproduced with the kind permission of the copyright holders, Taylor Young.)
Retail development schemes delivered by EH in Widnes and Runcorn (2002-2005) – including the JJB health club pool/retail unit, a new ASDA supermarket, revamp of Simms Cross retail area, and a new Co-op local store for Halebank.
New Housing and Redevelopment Schemes delivered by EH in Runcorn (2002-2005) - on the considerably revamped Castlefields estate, and redevelopment and general improvements to the old town centre in Runcorn.
Eira Hughes was also responsible for ensuring much improvement in basic services (eg recycling performance up from 14%-22% in 3 years) and improved maintenance of the public realm as a whole. Improvements were also secured for the conference and other facilities at the Halton Stadium ( home of the Widnes Vikings Rugby Football Club).
Before that, she was Director of Planning, Environment and Regional Policy Co-ordination at the Government Office for the North West (of England ), and Head of Conservation Policy and Advice and Chief Planner for the Countryside Council for Wales .
In those roles, she had a considerable influence on major new developments and the development of policy (including a suite of evidence based, conservation policies for CCW and responsibility for the Secretary of State’s input into and editing of Regional Planning Guidance for the North West – RPG 13).
Major development schemes influenced by EH in the North West of England ( 1996-2002). Controversial new developments in the city centres of Manchester and Liverpool, and proposals for further retailing in and around the historic city of Chester.
Examples of landscape and design best practice influenced by EH - high quality tree planting at Chester Business Park Expansion, hedgerow conservation, the return of traditional arboricultural/horticultural skills and floral bedding in Halton, and more seasonal colour in major new developments in the North West.
She also made much progress on promoting sustainable development in Wales and the North West , and championed good design. Her commitment is always to strategic planning, and policy development based on sound research in order to make progress and also to protect heritage quality, landscapes and wildlife.
In the North West, Eira Hughes established and led/chaired both the Rural Forum for the North West and the North West Coastal Forum, best practice examples for other Government Offices for the regions to follow.
Eira Hughes also made a considerable impact on heritage conservation and reclamation and urban regeneration in North and South Wales earlier in her career.
Heritage Conservation Schemes - designed or strongly influenced by EH - including the Caernarfon Townscheme and related conservation work in Caernarfon, and enveloping of streets in Newport, South Wales.
Rural conservation and reclamation schemes delivered by EH in Wales ( 1985-1991).
Eira is married to David Brightmore and now lives in Mold, Flintshire.
BARON ISHERWOOD BA, PhD.
Photo by Sefton Samuels FRPS
Download - Career Record of Baron Isherwood
Download - Publications Record of Baron Isherwood
BARON ISHERWOOD was born in Hawarden, North Wales. Raised in North East Wales and the South of England, Baron was schooled in Southampton and studied in Bristol to PhD level, before becoming an university lecturer ( in Bristol, Sussex and London Universities ) and then joining the Civil Service.
There he provided detailed advice on economics to a variety of Whitehall ’s Departments of State – including the Departments responsible for Health, and the Environment. He invented ‘Neighbourhood Renewal Areas’ to tackle social and housing problems in an integrated manner, managed Housing Investment Programmes expenditure in the North West region and also the Regional Derelict Land Programme. During that period he also initiated production of the first Regional Planning Guidance document for the North West, and took a lead role on major call-in cases (including the Nirex and Trafford Centre proposals).
As Director of Regeneration for the Government Office for the North West ( of England ), Baron was responsible to Ministers for ensuring progress on 100 No. Single Regeneration Budget Schemes and 4 No. City Challenge Companies, plus 2 No. Urban Development Companies, plus a host of initiatives including – Manchester City Pride, the reconstruction of Manchester City Centre, ERDF (Objective 2 ) Funds, and the initial establishment of an RDA in the NW.
As Director of Regeneration for the North West Development Agency, he undertook much work on regeneration at the higher programming and commissioning levels – involving very major expenditure £B programmes, and successfully managing a £100M property portfolio for the Agency.
He had a major influence on the whole range of regeneration projects supported by the Agency...
|3 No. MAJOR ‘URBAN REGENERATION COMPANIES’ (URCs) -
9 No. REGIONAL ‘STRATEGIC SITES’ -
NEW EAST MANCHESTER
WEST LAKES RENAISSANCE
ROCHDALE - CARLISLE - NEW EAST MANCHESTER - KNOWSLEY
98 No. ‘SINGLE REGENERATION BUDGET’ SCHEMES-
DARESBURY - SPEKE - WAVERTREE – WIRRAL – WARRINGTON
( ROUNDS 1-6) - 7 No. new schemes started
REGIONAL LAND RECLAMATION
‘NEWLANDS’ Afforestation schemes set up…
MARKET TOWNS / COASTAL RESORTS -
20 No. MARKET TOWN SCHEMES
A ‘NEW VISION FOR COASTAL RESORTS’ ESTABLISHED……
24 No. LOCAL STRATEGIC PARTNERSHIPS –
INPUT INTO TO 24 LOCAL STRATEGIES……
Initiatives for which Baron Isherwood was responsible and which demanded his active supervision and involvement in order to progress the Regional Economic Strategy and to transform the North West into a more competitive region.
The Regeneration Masterclasses series established and run by Baron Isherwood, were very successful in supporting the development of professional skills in regeneration in the North West of England.
A seasoned regeneration professional with strong leadership, management, analytical and communications skills, and intellectual capacity, Baron has - since leaving the Agency in 2003 - concentrated on lecturing and advising on regeneration - most recently in France for the Sorbonne University and the French Government - improving his French, and developing his knowledge and skill in practical conservation of historic buildings and timber-built structures.
Baron is married to Nuala and lives in Manchester.